Post ALL of your propaganda on your group's website!

HW#1: DUE Wednesday, Nov. 25

Find information about the rhetoric politicians and opinion-makers have been using to talk about issues surrounding Islam and Muslims in the US and other parts of the world. try to find people offering different/competing points of view. Then analyze / react. What do you think about what they are saying? Why do you think they are saying these things? Does it remind you of anything that has happened in Animal Farm? Are they using any of the propaganda techniques we have studied?

At least one page of your OWN analysis.

Post all of your propaganda pieces on your group's website

Be sure you have labeled who created each piece. If you know how to make a separate page for each group member's propaganda, please do so. This will help me give you proper credit for all the propaganda you make.

Have a great Thanksgiving! I'm grateful to have all of you as my students.

HW: Finish editing your group's speech--due Monday!

Be sure to use the speechwriting outline and advice I emailed you and showed you in class.

Also, Monday is the last day to hand in any late pieces of individual propaganda.

Type your part of your speech into a group google doc and share with Josh

Use the advice we read in class to make your part as powerful and memorable as you can!

HW#13-14: Begin drafting your campaign speech

You should have at least 1.5 pages by Wednesday.

Be sure to think about how you might use:

• the ideas in your group's planning packet
• a combination of logos (facts, logic), pathos (appeal to emotion), and ethos (character)
• the propaganda techniques we have been studying
• some of the techniques we have seen Michelle Obama and Marco Rubio use in their campaign speeches

Analyzing two presidential campaign speeches

For inspiration for our own Animal Farm campaign speeches, we watched First Lady Michelle Obama's speech at the 2012 Democratic Convention (here) and Senator Marco Rubio's speech announcing his candidacy for president in April 2015 (here).

We analyzed their speeches using the lens of the rhetorical devices of logos, pathos, and ethos, as well as the common propaganda techniques we have been studying.

We also looked at aspects of their performance such as:

• physical appearance and dress
• body language
• pauses
• volume
• tone
• pitch

Finally we looked at how they:

• interacted with the crowd
• explained what they thought was at stake in this election (framing the debate)
• targeted certain audiences
• created clear contrasts with their opponent/s

Guerrilla Marketing

Today we saw some examples of guerrilla marketing, which has the following characteristics:

--uses unexpected methods, often relies on the element of surprise or shock value
--"outside the box" techniques
--there is often an interactive role for the audience to play, not just as a passive viewer
--doesn't rely on traditional, expensive media like buying television time or space on billboards
--often tries to attract attention on social media--tries to get shared and "go viral"
--integrated into the physical environment around us (park benches, elevators,

The next chapter of the campaign--Chapter 7!

Today we discussed how your campaign will react to the events described in Chapter 7. How will you use them to your advantage and to the disadvantage of the other candidates?

Plan / make your third piece of propaganda

Be sure to brainstorm your ideas on a planning sheet.

If you're still working on your second piece, you should try to finish it by Monday.

First piece of propaganda AND second brainstorming sheet due Wednesday